Spreadsheets that tell you whether the store makes money
Four workbooks we built for our own testing and cleaned up to give away: what came in, what went out, what a product really earns and which campaign paid for itself. Excel, Google Sheets, Numbers or LibreOffice. Free, for your email address.
Shopify income and expenses tracker
What did my store actually make this month?
A free spreadsheet that turns your Shopify sales and your receipts into a monthly profit and loss: payment fees, product costs, ads and plan fees worked out for you.
Get the file Spreadsheet · 18 KBProduct profit and pricing calculator
Does this product make money at this price?
A free spreadsheet: one row per product, and it works out the profit, margin, markup, break-even ROAS and the price you need for the margin you want.
Get the file Spreadsheet · 14 KBStore launch budget and break-even planner
What will it cost me to start, and when do I break even?
A free spreadsheet for before you open: one-time costs, monthly costs, the economics of one order, and how many orders a month it takes to break even.
Get the file Spreadsheet · 18 KBAd spend and ROAS tracker
Which of my campaigns actually made money?
A free spreadsheet for campaign spend, orders and revenue, with the ROAS you got next to the break-even ROAS you needed, and the profit after goods and ads.
Get the fileEvery workbook is formulas, not pictures of formulas: the cells you fill in are sand-coloured, everything else works itself out. We ask for an email because that is how these stay free, and because the download link lands in your inbox where you can find it again. Prefer to calculate in the browser?